■ Contribute to the world with "making better cars"
WCA (WORLD CAR AWARDS), the organizational organization of the World Car of the Year, which selects one of the new cars from the world, is April 8, President Akio Toyota of Toyota Motor, President Akio Toyota.In the past year, he announced that he won the 2021 World Car Person of the Year, a gift for the most active person in the automotive industry.
The award started in 2018 and was selected by 86 judges for 24 countries around the world.This is the first Japanese award.
As the world's largest vehicle company, we have achieved business performance while protecting employee employees working around the world even in Corona's evils, and working on the realization of Uven City, a city that provides demonstration of future technology.The reasons for the award are that they demonstrated leadership in the CASE (connected, autonomous driving, sharing, and electrification), and that they have promoted "better cars", including "GR Yaris".
In the award, President Toyoda expressed his gratitude on behalf of the 360,000 teams of the world around the world, and said, "The current Toyota is a combination of all Toyota employees, dealers, and suppliers around the world.This is the result, and I would like to receive this award as "Car People of the Year". "
In addition, "Toyota's mission is to provide freedom to move to everyone, for people around the world, for the earth, for the future, and for anyone other than themselves," mass produce happiness.Explanation as "thing".From this message, you can feel the company's basic philosophy in "making better cars".
● The birth of the president who understands the difference in running
President Akio Toyoda (64) is the eldest son of Shoichiro Toyoda, the honorary chairman of the honorary chairman of the Honorary Chairman, and moved to the United States after graduating from Keio University.After completing the Graduate School of Business, Babson University, he worked at an investment bank in the United States and joined Toyota at the age of 28.After joining the company, he was in charge of production management and domestic sales, and was engaged in reforms in the sales department."GAZOO" in 1998.After launching COM, we will promote information businesses such as "GAZOO" and "G-Book" after taking office.
In 2009, he became a president of the Founder Toyoda family at the age of 52, but faced a series of hardships, such as the Lehman Shock, the historic yen, and the Great East Japan Earthquake.At that time, it was successful that he had corrected his enlarged route to his predecessor, and his achievements recovered in V -shaped after 2012.In 2012, he was appointed Chairman of the Automotive Industry Association, and in 2015 he started adopting a new platform "TNGA", which improved the texture of running.
After that, in 2018, he became the first chairman of the Automotive Industry Association, the first time in history, and became the highest profit in Toyota history in March 2018..Achieved 4 trillion yen.Furthermore, in March 2019, we have achieved 30 trillion yen sales, the first Japanese company as a Japanese company.
On the other hand, he is President Shoo, who has been known as a "kergai" since he was young, but after joining Toyota Motor Corporation, he learned from the basics of driving with the master test driver (top gun) at the time.
In addition to the president's business, he continues to hone his driving skills with the driver's name of "MORIZO", and the company's employee is the company's unusual vehicle company president who is good at running.It is an influence not only on the automotive industry, but also on the automotive industry.
Among them, "GR Yaris" is a car based on the experience of participating in the rally where the world's powerful players gather, and the appearance of MORIZO's breathtaking sports models is also attracting attention.
(Avanti Yasunori)
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