Denodo Technologies (de Nord Technologies), which provides data integration / management software, held a press conference on March 4, 2022, in which founder and CEO Angel Viniar attended and presented his business vision and strategy.
Angel Angel Vina, founder and CEO of Denodo Technologies of the United States, and Minister of Corporate Business of Japan, Shangmei Nakayama
"Denodo Platform" that logically integrates a large number of data sources
Denodo has excellent technology and has achieved rapid growth in the market. In addition, this is an enterprise that allows a very good customer service base to expand rapidly. "(Venia)
Denodo is a logical data structure "Denodo Platform" with unique data virtualization technology as its core, and a software provider that provides self-service data catalogs, API and other service groups on this platform.
Denodo Platform is a data structure that allows enterprises to virtually aggregate data from a variety of local / cloud-owned data sources for centralized management and use. It is a mechanism of "virtual" aggregation without moving (copying) data from the data source, realizing flexible data utilization while restraining the waste of time, resources and costs needed to move the data.
"for analysis, for example, other vendor products collect data into the repository for analysis and then process it, but Denodo has an abstraction layer (data virtualization layer) across all data sources, so it is not necessary. In addition, Denodo's logical approach to governance, security, and self-service is excellent in terms of "data democratization" where data can be used by anyone in the company. "(Virginia)
Summary of Denodo's logical data structure "Denodo Platform" (according to the company's 2021 data)
Unique data virtualization technology has been well received (figure shows Gartner's rating in August 2021)
Through the construction of such technical capabilities and platforms, it is positioned as a leader in the data integration, data structure and data virtualization of "Gartner Magic Quadrant" and "Forrester Wave". In the "Gartner Peer Insights" customer evaluation survey (the field of data integration tools) released in January, the comprehensive evaluation also set a record of 4.4 points.
Denodo currently has 25 strongholds and more than 500 employees in 20 countries, including Japan. More than 1000 enterprises have been introduced, including "Fortune500" and "Global2000" enterprises, and there are more than 250 active partners in the world.
Vegna explained that the financial situation has sustained a high growth rate of up to 50% in recent years, maintaining the exchange rate (customer retention rate) at 108% and the termination rate at 4%, which is very smooth. In the summer of 2021, Gartner released the ranking of the top 10 suppliers in the data integration software market (2020 version), the second highest revenue growth rate.
Vegna explained why Denodo products are highly rated by the market based on the survey results obtained by Forrester Tortal Economic Impact (the field of data virtualization). The survey concluded that among companies that introduced Denodo Platform, there was an 83 per cent reduction in pre-profit time and a 67 per cent reduction in working hours for data preparation (data preparation). In addition, data can be released in 65 per cent less time than it takes to publish through ETL. As a result, customers can recover their investment in less than six months.
"if you look at these figures, you will see how many benefits companies can enjoy by adopting the (Denodo's) logical data platform approach when discussing the latest developments in the data management platform." (Virginia)
Have confidence in maintaining a high growth rate, and also meet the demand for active use of DX/ data in China.
Mr Vegna made it clear that he would "continue to maintain a growth rate of more than 50 per cent and maintain a market leadership position" for Denodo's global business strategy. Vegna's view is that Denodo products are not just data integration, from iPaaS (cloud computing), data management, to data fabric functions, including the functions that customers need in the data integration / management of Jani (distance), with great marketability.
Vegna says it covers not only the data integration market, but also the markets for iPaaS, data management and data structures.
In order to maintain high growth rates, continue to make large-scale R & D investment, further develop Denodo Platform, and continue to support internal deployment, especially PaaS (IPaaS) / SaaS-centric penetration into the cloud, expanding the global customer base and adding staff while maintaining profitability It shows that such a strategy is adopted.
In terms of products, it is introduced that starting from small department-level projects, four packages have been prepared in order to expand the deployment to the whole area of the enterprise while expanding the use case.
Support from departmental projects to enterprise-wide deployments. Advanced automation, collaboration, and security can also be added
Japanese corporate business minister Shangmei Nakayama introduced the business strategy of the Japanese market. It won more than 10 new customers in 2021, and sales increased 2.7 times over the previous year. He also revealed that three new partners have been ushered in, and there are currently a number of partners who are working on contracts. The Japanese legal person has increased its staff by 1.5 times and is also committed to supporting localization efforts such as Japanese user manuals and training.
He said that he will continue to get new customers in 2022, hoping to achieve high-end data applications and be linked to business changes, while strengthening active support for existing customers. With regard to the latter, the customer service team will be strengthened to actively support the introduced customers.
Zhongshan also briefly introduced the use cases in Japan. From the content often consulted by domestic enterprises, the "vertical division of departments" and "division between group enterprises" which have become obstacles in promoting the active use of data, and the merger and utilization of scattered data in plural clouds (hybrid / cloudy). That's what it means.